About the Awards

The Pinnacle of B2B Creative

B2B marketing requires its practitioners to know more, do more, and create more – often with less resources. And yet, perhaps more than any other form of communications, the very best B2B creative has an enormous power and potential.

To promote innovations, the effects of which create real and lasting change.

To inform and transform the ways people do business every day.

To shape the dynamics of commerce on an industry-wide, nationwide and global scale.

At the pinnacle of such powerful B2B creative, you'll find the winners of the B2B ACE Awards, B2B's most important creative competition.

From integrated campaigns to interactive innovation…to direct…to event marketing…to emerging media such as mobile and viral, the ACE Awards recognize the year's top creative campaigns and executions, the inspired talent who conceived them, and the agencies and clients who have successfully elevated brand and driven demand.

For more than 25 years, the Business Marketing Association of New York City has brought together the industry's creative elite in what The New York Times has hailed as "one of the industry's best creative awards."

The 2008 ACE Awards set an all-time record, with 436 entries from across the U.S. and from as far away as Australia.

Awards were presented June 17, 2008 at the Le Parker Meridien. The event's Masters of Ceremonies were Steve Halsey, VP of Gibbs & Soell Public Relations and Mike Macina, VP Group Creative Director, Y&R.